Get updates on pricing!

We are deliberate about communication, you will not get e-mails without value.

This modal, will only show once.

Last Week in California Cannabis

Week 41

CA Flower sales were $21.5M and CA Vaporizer sales were $20.3M..

Oct 8, 2025

Last Week in California Cannabis Market Insights

Last week, from Wed through yesterday, CA Flower sales were $21.5M, representing 31.8% category market share on 7 days of Flower sales in a CA licensed retail cohort that was $67.6M in total sales revenue.

Comparing last week to the previous week, when CA Flower sales were $17.9M and Flower had a 30.8% category market share on 7 days of Flower sales that was $58.1M in total sales revenue, WoW revenues for Flower are up $3.6M or 16.7%, and category market share is up from 30.8% to 31.8%; this CA retail market cohort was up 14.1% WoW.

Comparing last week to the exact same week of 2024, when CA Flower sales were $21.6M and Flower had a 32.4% category market share on 7 days of Flower sales in a CA retail cohort that was $66.7M in total sales revenue, YoY Flower category revenues for last week are down $0.1M or 0.5%, and category market share fell from 32.4% to 31.8%.

Top-10 California Flower Brands

This week | 10/1/25-10/07/25
(Name / Revenue / Units Noted)

Last week | 9/24/25-09/30/25
(Name / Revenue / Units Noted)

Last year (this week) | 10/2/24-10/8/24
(Name / Revenue / Units Noted)

CannaBiotix

$1,237k

29,679

CannaBiotix

$1,001k

25,219

Stiiizy

$1,227k

57,883

Stiiizy

$955k

36,441

Stiiizy

$773k

31,471

CannaBiotix

$1,048k

26,211

CAM

$732k

13,809

CAM

$655k

13,159

Blem

$547

11,151

Allswell

$720k

38,323

Allswell

$583k

30,823

Pacific Stone

$542k

17,778

Claybourne

$570k

14,701

Claybourne

$524k

13,735

Alien Labs

$541

12,989

Coastal Sun 

$520k

17,800

Coastal Sun 

$485k

15,826

Claybourne

$529k

12,673

Alien Labs

$484k

12,018

Blem

$400k

8,012

Oakfruitland

$515k

13,951

Fig Farms

$478k

13,293

Oakfruitland

$396k

11,773

CAM

$495k

10,138

Blem

$469k

8,941

Gramlin

$367k

13,193

Allswell

$487k

28,435

Oakfruitland

$454k

13,302

Fig Farms

$351k

9,772

UpNorth Humboldt

$457k

11,771

Last week, from Wed through yesterday, CA Vaporizer sales were $20.3M, representing 30% category market share on 7 days of Vaporizer sales in a CA licensed retail cohort that was $67.6M in total sales revenue. 

Comparing last week to the previous week, when CA Vaporizer sales were $17.5M and had a 30.1% category market share on 7 days of Flower sales that was $58.1M in total sales revenue, WoW revenues for Vaporizers are up $2.8M or 13.8%, and category market share was flat at 30%; this CA retail market cohort was up 14.1% WoW.

Comparing last week to the exact same week of 2024, when CA Vaporizer sales were $21.8M and had a 28.4% category market share on 7 days of Vaporizer sales in a CA retail cohort that was $76.7M in total sales revenue, YoY Vaporizer category revenues for last week are down $1.5M or 7.4%, and category market share grew from 28.4% to 30%.

Top-10 California Vaporizer Brands

This week | 10/1/25-10/7/25
(Name / Revenue / Units Noted)

Last week | 9/24/25-9/30/25
(Name / Revenue / Units Noted)

Last year (this week) | 10/2/24-10/8/24
(Name / Revenue / Units Noted)

Stiiizy

$4,260k

238,788

Stiiizy

$3,764k

210,188

Stiiizy

$3,705k

215,446

Raw Garden

$1,427k

48,200

Raw Garden

$1,249k

41,600

Raw Garden

$1,388k

51,651

Plug Play

$1,231k

39,522

Plug Play

$1,129k

36,522

Plug Play

$1,333k

40,343

Jetty Extracts

$819k

24,890

Jetty Extracts

$695k

20,890

CAKE

$979k

47,593

CAKE

$791k

42,031

CAKE

$601k

33,031

Turn

$808k

31,470

Gramlin

$624k

29,853

Gramlin

$537k

14,153

Heavy Hitters

$793k

17,334

Jeeter

$593k

29,265

Jeeter

$502k

11,265

Jetty Extracts

$694k

22,256

Heavy Hitters

$564k

12,661

Heavy Hitters

$487k

21,961

Gramlin

$551k

20,193

Cold Fire

$524k

13,498

Cold Fire

$474k

19,598

Rove

$527k

15,560

Rove

$518k

15,627

Rove

$456k

14,427

Cold Fire

$524k

13,326

CA Licensed Cannabis sales of $67.6M in this CA retail cohort was down 11.8% last week, when compared to the exact same week sales in 2024.

CA Vaporizer sales of $20.3M in this CA retail cohort was down 7.3% last week, when compared to the same week in 2024.

CA Flower sales of $21.5M in this CA retail cohort was down 0.5% last week, when compared to the same week in 2024.

See you next week.

Share on: