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Last Week in California Cannabis

Week 42

CA Flower sales were $19.8M and CA Vaporizer sales were $19.8M..

Oct 15, 2025

a marijuana leaf sitting on top of a roll of money

Last week, from Wed through yesterday, CA Flower sales were $19.8M, representing 30.7% category market share on 7 days of Flower sales in a CA licensed retail cohort that was $64.4M in total sales revenue for all cannabis categories.

Comparing last week to the previous week, when CA Flower sales were $21.5M, and Flower had a 31.8% category market share on 7 days of Flower sales that was $67.6M in total sales revenue, WoW revenues for Flower are down $1.7M or 8.6%, and category market share is down from 31.8% to 30.7%; this CA retail market cohort for all categories sales was down 5% WoW.

Comparing last week to the exact same week of 2024, when CA Flower sales were $24.7M and Flower had a 32.4% category market share on 7 days of Flower sales in a CA retail cohort that was $76.2M in total sales revenue, YoY Flower category revenues for last week are down $4.9M or 24.7%, and category market share fell from 32.4% to 30.7%.

Top-10 California Flower Brands

This week | 10/8/25-10/14/25
(Name / Revenue / Units Noted)

Last week | 10/1/25-10/7/25
(Name / Revenue / Units Noted)

Last year (this week) | 10/9/24-10/15/24
(Name / Revenue / Units Noted)

CannaBiotix

$1,199k

28,643

CannaBiotix

$1,237k

29,679

Stiiizy

$1,172k

54,848

Stiiizy

$849k

32,083

Stiiizy

$955k

36,441

CannaBiotix

$1,000k

24,670

CAM

$740k

13,961

CAM

$732k

13,809

Oakfruitland

$612k

15,905

Allswell

$666k

35,872

Allswell

$720k

38,323

Alien Labs

$547k

13,424

Claybourne

$547k

13,380

Claybourne

$570k

14,701

CAM

$524k

10,805

Blem

$536k

10,298

Coastal Sun 

$520k

17,800

Allswell

$516k

29,845

Coastal Sun

$517k

17,560

Alien Labs

$484k

12,018

Blem

$503k

10,197

Alien Labs

$506k

13,261

Fig Farms

$478k

13,293

Claybourne Co.

$495k

12,274

Fig Farms

$461k

12,868

Blem

$469k

8,941

Pacific Stone

$488k

15,436

Oakfruitland

$393k

11,284

Oakfruitland

$454k

13,302

UpNorth Humboldt

$477k

12,072

Last week, from Wed through yesterday, CA Vaporizer sales were $19.8M, representing 30.7% category market share on 7 days of Vaporizer sales in a CA licensed retail cohort that was $64.4M in total sales revenue. 

Comparing last week to the previous week, when CA Vaporizer sales were $20.3M and had a 30% category market share on 7 days of Flower sales that was $67.6M in total sales revenue, WoW revenues for Vaporizers are down $0.5M or 2.5%, and category market share was up from 30% to 30.7%; this CA retail market cohort was down 5% WoW.

Comparing last week to the exact same week of 2024, when CA Vaporizer sales were $21.9M and had a 28.7% category market share on 7 days of Vaporizer sales in a CA retail cohort that was $76.2M in total sales revenue, YoY Vaporizer category revenues for last week are down $2.1M or 10.6%, and category market share grew from 28.7% to 30.7%.

Top-10 California Vaporizer Brands

This week | 10/8/25-10/14/25
(Name / Revenue / Units Noted)

Last week | 10/1/25-10/7/25
(Name / Revenue / Units Noted)

Last year (this week) | 10/9/24-10/15/24
(Name / Revenue / Units Noted)

Stiiizy

$4,401k

242,141

Stiiizy

$4,260k

238,788

Stiiizy

$3,705k

218,181

Raw Garden

$1,409k

47,573

Raw Garden

$1,427k

48,200

Raw Garden

$1,376k

52,154

Plug Play

$1,255k

40,703

Plug Play

$1,231k

39,522

Plug Play

$1,353k

41,327

Jetty Extracts

$785k

42,013

Jetty Extracts

$819k

24,890

CAKE

$1,000k

49,388

CAKE

$780k

24,550

CAKE

$791k

42,031

Turn

$784k

31,774

Gramlin

$564k

27,550

Gramlin

$624k

29,853

Heavy Hitters

$753k

16,452

Jeeter

$539k

20,663

Jeeter

$593k

29,265

Jetty Extracts

$625k

20,598

Heavy Hitters

$528k

11,763

Heavy Hitters

$564k

12,661

Cold Fire

$599k

15,500

Cold Fire

$525k

21,194

Cold Fire

$524k

13,498

Gramlin

$598k

22,447

Rove

$500k

25,434

Rove

$518k

15,627

Rove

$539k

16,255

CA Licensed Cannabis sales of $64.4M (all categories) in this CA retail cohort was down 18.3% last week, when compared to the exact same week sales in 2024.

CA Vaporizer sales of $19.8M in this CA retail cohort was down 10.6% last week, when compared to the same week in 2024.

CA Flower sales of $19.8M in this CA retail cohort was down 24.7% last week, when compared to the same week in 2024.

See you next week.

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